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Experiment #47: Simplify checkout

Hypothesis

InsightHigh drop-off (45%) at checkout step 3 detected in Mixpanel.

ReasoningCheckoutForm.tsx renders 5 optional fields that increase cognitive load.

ProposalRemove optional fields to streamline flow.

Code Changes

Openfeat/simplify-checkout #123

✓ CI Passedby Lamarck.ai Agent • 2 files changed

src/components/CheckoutForm.tsx
+ if (flags.simplify_checkout) {
+ return <StreamlinedForm />;
+ }
 return (
 <form>
- <input name="company" placeholder="Company (Optional)" />
- <input name="phone_alt" placeholder="Alt Phone (Optional)" />
 ...